“Melanie is awesome to work with. Great expertise, good communication and very professional. I strongly recommend her consulting services.”
Nicolas Cossette
Head of Growth & Operations | Matador.ai
Meet our Team
About us
our people work productively
from anywhere
Melanie Borden has worked in marketing throughout her career, from public tech companies to private start-ups, retail, and now has established her own marketing consulting agency, The Borden Group.
As a natural outgrowth of her work as a marketing executive, Melanie recognized the opportunities available to use online marketing strategies to build corporate and personal brands. Melanie has been featured in LA Weekly, Good Morning America, Daily Mail, CXO Outlook, The Epoch Times, Working Mother Media, Hip New Jersey, New York City Biz List, HeyOrca!, CBT News, and more.
Her expertise includes the full gamut of marketing oversight and implementation, such as building in-house agencies, budgeting, strategic use of vendors, enhancing digital footprints via social media, reputation management, online monetization, and building and managing advertising processes.
Melanie uses the strategy and tools she built for herself to help C-suite executives align their real-life expertise and LinkedIn presence to unlock opportunities and relationships at scale.
Melynda is a Creative expert with a passion for design, specializing in copywriting. Driven by empathy and a passion for connection, Melynda combines her unique perspective, creativity, and integral sentiment to capture audiences in a personal and relatable manner.
Exhilarated by the opportunity to create one-of-a-kind experiences, whether her immersive and breathtaking sculptures or her creative writing, Melynda strives to incorporate innovation and creativity into her everyday life – and, most importantly, her career with The Borden Group. Her work ethic, research-forward approach, and enthusiastic desire to succeed drive her forward. Melynda’s desire to create content and connect with audiences to provide unique content highlights her passion for connectivity and engagement.
“A creative life is an amplified life” Aiyanna is a creative visionary that loves storytelling through content curation and innovative strategies. Aiyanna specializes in content and social media marketing, creative methods, consulting, and the psychology behind consumer behavior.
Aiyanna builds connections through authentic communications, shared interests, and consistent engagement. Her hobbies include photography, videography, graphic design, and clothing design. Aiyanna transcends bridging the gap between creative storytelling and marketing strategies by creating meaningful methods based on extensive research and consumer personas.
Avantika Ginodia is a seasoned Senior Social Media Specialist and Content Marketer with a passion for creativity, intricate detail, and meeting quick deadlines. Avantika is also a Fashion Content Creator on Instagram and YouTube. She values the power of connections, stories, and authentic conversations.
Beyond her professional life, she’s celebrated for her engaging sense of humor, making her a genuinely fun and enjoyable person to collaborate with. Coffee is her creative fuel, and when she’s not crafting content, she enjoys photography, videography, swimming, and experimenting with fun recipes from the internet.
They love us they love us they love us they love us
what our clients say about us
“Melanie is awesome to work with. Great expertise, good communication and very professional. I strongly recommend her consulting services.”
“Melanie is a strategic thinker and one of the wisest social media strategists I’ve ever met! She far exceeded all of my expectations with timely and personalized service. There is no one better to help you learn the LinkedIn platform than her. I highly recommend Melanie; she is truly an inspiring leader!”
“The feedback, resources, and assistance on all things social that Melanie provided us with was eye opening. We have made huge strides across the board thanks to her coaching. Thank you, Melanie! If you are looking to grow your social media, expand your presence, and create a great brand awareness for yourself or your company, she’s your solution!”
“Melanie and her team went above and beyond with helping Proshare Services with our branding strategy. Her individual consultations are tailored to each of her client’s needs, which I absolutely love! Highly recommend utilizing their services if you want to streamline your branding strategy and optimize your time when working on your social media marketing 🔥”
We treat every project for clients
with respect & care
Social * Strategy * Consulting *