HOW OUR SOCIAL MEDIA ROLLOUT SOLD OUT A TELECOM EVENT

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From 60 event registrations to 1600 in 5 weeks

About our client*

Client name redacted for confidentiality purposes

The featured client in this case study is a global community of companies and organizations that work together to accelerate the development and deployment of open, disaggregated, and standards-based technology solutions worldwide.

Challenges

Five weeks before hosting an industry event, this client lost their social media manager. They needed someone to deliver and execute a comprehensive strategy to promote the event, with the goals of:

Engaging with their global
community to reach at least 1,500
confirmed event attendees (currently
at only 60).
Increasing brand awareness via
company announcements and social
media promotion.
Becoming more visible in the global
telecom industry.