In August 1997, Tom Peters (a.k.a. The Gandalf of Business), wrote an article entitled “The Brand Called You – You Can’t Move Up If You
Not the Marketing You Learned In School In an age where our digital footprints can speak louder than our resumes, personal branding has never been
With numerous social media platforms at your fingertips, have you ever wondered which one is going to best showcase you and your business? Type this
Most people think of text posts when they think of LinkedIn™. But you’re ignoring a massive opportunity to grow your presence and brand if you’re
With all the change happening on social media platforms, from algorithms to A.I. and everything in between, one thing will always remain the same —
Introduction If your discussions with clients and stakeholders are anything like mine, then you probably have at least a handful of people asking you how
In today’s digitally oriented world, personal branding has truly become the ultimate game-changer. However, many people struggle to understand the meaning of a personal brand.
Hello marketers! Today, let’s talk about a seismic shift that’s currently reshaping our industry: the creator economy. If you’re not quite sure how to harness
“Melanie, everybody is talking about how much they love our social media and how personal it is!” These were the exact words I recently received
2024.
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