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01

Human to Brand

  • Human To Brand
  • Managed

The days of being a successful, faceless corporation are (thankfully) fading away. Today’s most successful brands incorporate a human face, feeling, and touch. People do business with people they know and like, and LinkedIn gives you an incredible opportunity to be “real” with millions of people. The only question is, who will figure this out first…you or your competitor?

Think of this service as an accelerator for your marketing department. We work with you and your team to understand how your competitors are using the platform and position your executive team, marketing department, and company brand for success. LinkedIn is a valuable part of your go-to-market strategy, especially when you are launching a new product or moving into a new market. This service is designed to give you a wave of social media visibility while putting new social media controls in place when you need it the most.

You know Social Media is important to growing your business, your personal brand, and opportunities available to you.  But, when you’ve tried to do it yourself, you realized you can’t keep up.  You are focused on DOING the business, so you don’t have time to spend GROWING the business on social media. You are exactly the reason we built this fully-managed service.We work closely with you to create content, make posts, and engage with your network…in your voice, tone, and authentic style and aligned with your brand. 

We will work with the profiles for the entire executive team and the company page the way you’d do it yourself (if you had our experience and a team of experts working with you).  Our clients reduce the time they spend running their profiles AND get better results with our fully-managed service. This service supports both the C-Suite team and the company profile.

See how we’ve done it with…

Case Story

How our social media rollout sold out a telecom event
Read More
services-linkedin

02

re/Brand

The Re/Brand is the jump-start you need to quickly create a profile that reflects your executive or company brand.  Our clients choose this option when they’re applying for an executive-level position for the first time, they finally realize other execs are checking out their profiles before important meetings. Other clients want to refresh their company page to create a better image for their business on LinkedIn.  The old-style LinkedIn profile or company page you had before just isn’t what your customers would expect to see anymore. We’ll give you the assets you need to establish your executive brand or company brand and make it as easy as possible for you to build your presence and help you get the most out of the time you spend on the platform.

See how we’ve done it with…

Case Story

DYNAMIC STORYTELLING INCREASES PROFILE VIEWS BY 969% IN 90 DAYS

Read More
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03

Marketing Consulting

Strategic, targeted marketing can increase market share and drive revenue. Leverage The Borden Group’s marketing expertise to complement your existing business structure. You can run your business and focus on the areas where you are an expert. We can support your existing marketing department or advise where you need opportunities in your marketing.
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See how we’ve done it
with…

Case Story

The Borden Group
Positively
Impacts YOY Business
+442%
Read More
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services-consultation

04

LinkedIn
Executive Session

Every athlete has a coach that helps them perform at the highest level. Your LinkedIn is no different. Stay relevant and be guided down the right path in all of your LinkedIn efforts. Gain access to years of marketing knowledge, LinkedIn audience-building experience, and passion for marketing. Thrive and enhance profitability. You will receive focused attention regarding your personal brand strategy tailored to you and your goals, inclusive of a sixty-minute brand analysis and strategy session.

services-left-03
See how we’ve done it
with…

Case Story

DYNAMIC STORYTELLING INCREASES PROFILE VIEWS BY 969% IN 90 DAYS

Read More
services-right-03

We've Achieved Outstanding
Results For These
Brands

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They love us they love us they love us they love us

what our clients say about us

“Melanie was great to work with! The detailed plan she created provided more insights than I could imagine. From the personalized colors and fonts that fit me, to the information she provided about her personal experiences, I could not have asked for a more genuine and professional outcome. I highly recommend working with Melanie if you are looking to build you brand regardless of just starting out or looking to get that extra push on what you have already started.”

Alisha Leveston
COO | The LeZama Group

“Melanie is a strategic thinker and one of the wisest social media strategists I’ve ever met! She far exceeded all of my expectations with timely and personalized service. There is no one better to help you learn the LinkedIn platform than her. I highly recommend Melanie; she is truly an inspiring leader!”

Jessica Winder
Sr. VP of People | Refine Labs

“Melanie and her team went above and beyond with helping Proshare Services with our branding strategy. Her individual consultations are tailored to each of her client’s needs, which I absolutely love! Highly recommend utilizing their services if you want to streamline your branding strategy and optimize your time when working on your social media marketing 🔥”

Danielle Baughman
President | Proshare Services

“We hired Melanie Borden’s team to drive awareness & attendance for the tradeshow we were organizing. The agency led the company’s & 4 executives’ social media strategy, as a result, we saw a tremendous increase in event attendance & sponsor satisfaction We also saw an increase in followers & engagement on all channels. Melanie & her team went above & beyond to meet all needs, while their responsiveness, organizational skills, professionalism, & ability to deliver made them a reliable partner.”

Eugina Jordan
CMO | TelecomInfra Project
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We treat every project for clients
with respect & care

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ready to start?

Let's Talk

01

Human to Brand

You know LinkedIn and Twitter are important to growing your business, your personal brand, and opportunities available to you.  But, when you’ve tried to do it yourself, you realized you can’t keep up.  You are focused on DOING the business, so you don’t have time to spend GROWING the business on social media. You are exactly the reason we built this fully-managed service.

We work closely with you to create content, make posts, and engage with your network…in your voice, tone, and authentic style and aligned with your brand.  We will  work with  the profiles for the entire executive team and the company page the way you’d do it yourself (if you had our experience and a team of experts working with you).  Our clients reduce the time they spend running their profiles AND get better results with our fully-managed service. This service supports both the C-Suite team and the company profile.

See how we've done it
with...

Loading...
services-linkedin

02

re/Brand

The Re/Brand is the jump-start you need to quickly create a profile that reflects your executive or company brand.  Our clients choose this option when they’re applying for an executive-level position for the first time, they finally realize other execs are checking out their profiles before important meetings. Other clients want to refresh their company page to create a better image for their business on LinkedIn.  The old-style LinkedIn profile or company page you had before just isn’t what your customers would expect to see anymore. We’ll give you the assets you need to establish your executive brand or company brand and make it as easy as possible for you to build your presence and help you get the most out of the time you spend on the platform.

See how we've done it
with...

Loading...
services-social

03

Social Media Consulting

Strategic, targeted social media marketing can increase market share and drive revenue. Leverage The Borden Group’s marketing expertise to complement your existing business structure. You can run your business and focus on the areas where you are an expert. We can support your existing marketing department or advise where you need opportunities in your social media marketing.

services-left-03

See how we've done it
with...

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services-right-03
services-consultation

04

Linkedin Executive Session

Every athlete has a coach that helps them perform at the highest level. Your LinkedIn is no different. Stay relevant and be guided down the right path in all of your LinkedIn efforts. Gain access to years of marketing knowledge, LinkedIn audience-building experience, and passion for marketing. Thrive and enhance profitability. You will receive focused attention regarding your personal brand strategy tailored to you and your goals, inclusive of a sixty-minute brand analysis and strategy session.

See how we've done it
with...

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The Borden Group Positively Impacts YOY Business +442%
Read More
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