A View from the Captain’s Chair
Do you know anyone in the Navy? Do you know what he or she does and what his or her
Insights
Discover expert perspectives on personal branding, marketing, leadership, and navigating the evolving digital landscape. Each post offers actionable ideas and inspiration to help elevate a brand and make a lasting impact.
LinkedIn™ Above The Fold: 4 Elements to Include in Your LinkedIn™ Profile to Stand Out in Your Industry
There’s no denying that the digital age is here, and it’s here to stay. So what does that mean for
Uncovering Opportunity & Manifesting Serendipity with your Personal Brand in the Digital Age
In August 1997, Tom Peters (a.k.a. The Gandalf of Business), wrote an article entitled “The Brand Called You – You
Navigating the Complex World of Employer Restrictions and Personal Expression
Not the Marketing You Learned In School In an age where our digital footprints can speak louder than our resumes,
How to grow your personal brand on LinkedIn™ through speaking
Most people think of text posts when they think of LinkedIn™. But you’re ignoring a massive opportunity to grow your
How to Repurpose Your LinkedIn™ Content and Leverage Leadership
With all the change happening on social media platforms, from algorithms to A.I. and everything in between, one thing will
Communicating Like a Leader in Conversations with Clients: The Power of Solidarity in the Moments that Matter Most
Introduction If your discussions with clients and stakeholders are anything like mine, then you probably have at least a handful
What is your personal brand – and why does it matter?
In today’s digitally oriented world, personal branding has truly become the ultimate game-changer. However, many people struggle to understand the